{"id":2394,"date":"2021-06-30T14:09:38","date_gmt":"2021-06-30T12:09:38","guid":{"rendered":"https:\/\/eplayces.de\/case-study\/"},"modified":"2024-10-30T14:51:48","modified_gmt":"2024-10-30T13:51:48","slug":"case-study","status":"publish","type":"page","link":"https:\/\/eplayces.de\/en\/case-study\/","title":{"rendered":"Case Study"},"content":{"rendered":"
\"e-playces-case-study-lely\"<\/figure>\n
\"eplayces-case-study\"<\/figure>\n

Case Study – Employee Branding<\/h3>\n

Customized Online Escape Game for “Lely\u201d<\/h2>\n

The company Lely would like to surprise its employees for the Christmas party with an individualized and thus theme-specific Online Escape Game. The game increases the recognition value of the company, helps to foster a sense of belonging to the company and guarantees excitement and fun in the home office.<\/p>\n

Challenge<\/h2>\n

An existing Online Escape Game, such as \u201cDiamonds are forever\u201d at Lely, is modified in such a way that it ultimately becomes an almost new, theme-based game. To do this, we combine company-specific content with our exciting story and gripping puzzles! In this way, we make the employer brand playfully tangible.<\/p>\n

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Idea and implementation<\/h2>\n

For Lely we redesigned everything in \u201cDiamonds are forever\u201d \u2013 we reinvented the story, the puzzles, the game content, the characters, as well as the title. In a joint workshop with our game designers and the corporate customer, an optimal concept was developed and the immersive customization was implemented. For this purpose, we created new websites filled with corresponding content. The company logo and color were integrated into mails, puzzles and documents. The game, which was developed specifically for the company, will continuously to be used in the future: for example, for recruiting, product placement, marketing or knowledge transfer.<\/p>\n

Immersive adaptation for Lely Germany<\/h2>\n